My goal is to develop and distribute creative content that stimulates ideas, promotes a positive culture and provides opportunities for education and inspiration. I bring a wealth of experience to my work with clients to help them develop innovative and engaging digital media content. I am a versatile leader and creative thinker skilled in fostering strong partnerships and implementing large projects from concept to delivery.
Currently, I work as an independent consultant helping small businesses build and grown their online presence. Recently, I joined the team at Yellowbrick.me as marketing consultant. Yellowbrick is an innovative online community designed to help parents navigate the challenges of raising a family. I also work with a growing list of small business clients on all things digital. Most recently, I built websites for Ray of Hope Project, Reel Sports Productions, Suzanne Sayers and Shore Road Productions. I also help clients with content strategy, SEO, digital analytics, marketing and social media.
Formerly, I served as Director, National Content Distribution and Marketing at Connecticut Public Television (CPTV), where I managed development and delivery of 100+ hours of content across multiple national platforms.
At CPTV, I launched the Emmy-winning concert series “Infinity Hall Live,” now in its 4th Season, with a digital strategy that included local/national broadcast, website, online video and social media.
Additionally, I implemented CPTV's first-ever digital-only national presentation, "Can I Read To You?" with Ten Mayflower Productions and PBS.
Additional expertise: contract negotiation, business affairs and budgeting, managing workflow, operational efficiency, process improvement, policy compliance, integrated communications and marketing.